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Michael C. BerchGreat Circle Associates, Inc.
2608 Buena Vista Ave. Alameda, CA 94501 Phone: +1 415 861 3588 |
Recognized Internet and networking specialist with 16 years experience in a variety of roles including consultant, analyst, site manager, course developer, author, editor, project leader, and strategist.
Admitted to the California Bar, 1981.
B.A., 1978, University of California, Berkeley
Major: Journalism; Minor: Computer Science
Honors: Student Honor Society, 1975-78.
Concentration of study: science and technology writing
Strategic consultant and business developer for a software development and professional services firm evaluating new ventures (Responsible Solutions, Ltd.) in the e-commerce, e-mail, broadcast media, and ISP fields. (2000)
Strategic consultant to Web-based legal (arbitration/mediation) business in start-up stage (Rent-A-Court.com). Advised CEO on software development issues, IT concerns, marketing and partnership issues, sources of additional funding, branding and IP issues. (1999)
Strategic/Internet consultant to online travel site (AirTreks.com) in transition to a Web-based marketing program including banner advertising, Web promotions, partnership/co-branding. Drafted plan for new marketing efforts, extending the site's reach and entering new business lines; advised CEO on current IT issues including hosting, server and application issues, and telecom. (1999)
Founding Board of Directors member and current Advisor to Ponte Communications, Inc. (Cybermiser.com), a start-up company developing network gateway, router, server, and communications products. (1998-present)
Strategist and project manager for the merger and rationalization of two corporate global enterprise networks following the acquisition of Cray Research, Inc. by Silicon Graphics, Inc. (1996-97)
Advisor and project manager for relocation and merger of corporate networks following the acquisition of ParaGraph International (a Russian-American software developer) by Silicon Graphics, Inc., including analysis of export control legal and technical issues and liaison with corporate and external counsel (1997)
Consulting member of the Network Architecture Group at Silicon Graphics, which was tasked with determining the next generation enterprise network. Helped define the initiatives and projects which would implement the Group's vision, including authoring analyses in the areas of merger & acquisition planning, security, e-mail architecture, and Domain Name System (DNS) architecture. (1996-97)
Consultant and advisor to a major intellectual property law firm (McDermott, Will & Emery - Washington DC) on a complex software patent case involving Internet e-mail. (1998-99)
Co-founder and editor/publisher of a critically-acclaimed mass-market Internet magazine (INFOBAHN), including managing strategic business relations, budgeting and financing, hiring and supervising advertising sales staff, and directing editorial and production operations. (1994-95)
Consultant to developers of a PC to Internet mail gateway (IMA), including strategic and market analysis of the product and authoring of user and developer materials, including a technical introduction to Internet protocols and standards. (1994)
Author and consultant on Great Circle Associates own marketing collaterals and Web pages and editor of networking course materials. (1994-98)
Managed the computer facilities of a biotechnology software developer and online service provider (IntelliGenetics, Inc.), including Internet facilities operated under contract for the National Institutes of Health. Supervised the systems and operations staff and participated in corporate strategic planning and senior management activities; was directly responsible for corporate IT budget. (1989-93)
Consultant, analyst, and strategist for a number of networking and Internet-related research and development programs at Lawrence Livermore National Laboratory. Achievements included authoring connectivity and interoperability analyses, authoring and delivering course materials on TCP/IP internetworking (including installation of the first Internet (MILNET) site gateways in Europe), analysis of message protocols for strategic military applications, design of a distributed system for personnel management, and additional high-profile projects for U.S. Department of Defense and other project sponsors. (1984-89)
Attorney and consultant in Silicon Valley private law practice, emphasizing computer-related matters including software protection, licensing, and development contracts, as well as general business and litigation practice. Served as legal columnist for Personal Computer Age magazine and consultant to law firms implementing computerization; conducted panel discussions on software intellectual property rights and licensing. (1981-83)
List manager and mail administrator for the popular "Firewalls" (network security) and "List-Managers" Internet mailing lists, as well as specialized lists for users and developers of the Majordomo list management package, and discussion forums for music and television enthusiasts. Longtime Usenet site administrator and mailing list manager and several sites. (1994-present)
Featured speaker and panel member at numerous conferences, seminars,
and user group meetings on Internet topics such as electronic mail,
Web publishing, Usenet, discussion forums, and legal issues. (1984-present)