Great Circle Associates List-Managers
(February 1995)
 

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Subject: Re: How should public relations pros work with mailing lists
From: "Michael Luebbeke" <MLU @ zew . zew-mannheim . de>
Organization: Zentrum f.Europ. Wirtschaftsforschg
Date: Wed, 22 Feb 1995 09:05:19 MEZ-1
To: List-Managers @ greatcircle . com
Priority: normal

> From:          list-managers-digest-owner@greatcircle.com
> Date:          Tue, 21 Feb 1995 21:25:10 -0800
> To:            list-managers-digest@greatcircle.com
> Subject:       List-Managers-Digest V4 #33
> Reply-to:      List-Managers@greatcircle.com


> 
> From: nruggles@panix.com (Neil Ruggles)
> Date: Tue, 21 Feb 1995 18:03:41 -0500
> Subject: How should public relations pros work with mailing lists
> 
 
> 4) How would you react if someone offered to pay you to post an "ad" to
> your list? Would your reaction change if the "ad" was clearly relevant to
> the list topic? Would it matter how much money you were offered?

I think, thats the point: if infos are of interest to me, I don't care wether they
came from business or private or NPO's. If the posting is clearly subject to
be commercial (i.e. "Announcement:" or similar) and the sender could be
identified (to be blamed, when spamming), I wouldn't have any problem
to welcome him on my list, as long as I do have the control. 

Payment would be accepted and cleary stated in the subject line. If my readers
(that is: my customers) think, I just put too many ads on my list just make money
and they get bored by this, they will leave my list, therefore my list will get less
attractive for ads and I will loose both, customers and money --> my list dies.
So its up to me, as the moderator/administrator to find the right mixture.
That's life, that works (in the real world) and that leads to well distributed ressources.

Just my point of view.......

> 
> 5) Would you open your subscriber list to an unsolicited direct emailing
> under any circumstances? What if you got paid for it? What if you could
> review the proposed mailing beforehand and were assured no other mailings
> would go out?
> 


Indexed By Date Previous: Re: How should public relations pros work with mailing lists
From: Keith Moore <moore@cs.utk.edu>
Next: List Managers as Public Servants
From: sds@jazzie.com (Sean Shapira)
Indexed By Thread Previous: Re: How should public relations pros work with mailing lists
From: Keith Moore <moore@cs.utk.edu>
Next: Re: How should public relations pros work with mailing lists
From: jbuckman@shelby.com (John Buckman)

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