Great Circle Associates List-Managers
(February 1995)
 

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Subject: Re: PR pros and lists
From: morgan @ engr . uky . edu (Wes Morgan)
Date: Wed, 22 Feb 95 12:30:18 EST
To: list-managers @ greatcircle . com

>From: Mathias.Koerber@swi.com.sg (Mathias Koerber)
>
>In the other scheme we have (example):
>
>list:		network-hardware
>companion:	network-hardware-ads
>
>Now every vendor of networking hardware (of whatever brand) can tout his
>wares there (bound only by an acceptable limit of say, 1 ad per week for the
>same product, except new announcements).
>They can then also announce lists discussing their specific products...

I still wonder how many folks would actually *want* online ads, when
we're already confronted with advertising in every other medium.  Just
to use your example, I've received junk mail from over a dozen network
hardware companies in the last week; why would I want more in my elec-
tronic mailbox?

Has anyone actually polled their membership on this issue?

>The main-list admin would maybe weekly/monthsly send out a reminder that
>there is the companionlist, and that people who are looking for
>product announcements and ads should also subscribe to that one.

You miss my point.  You're still asking a list owner, paid or unpaid,
to do the legwork (and commit the resources) of list management on be-
half of advertisers.  

I'll say it again - better yet, I'll just include my own quote.

>| I'd like to see the commercial firms take responsibility for their own
>| publicity, instead of expecting us to carry it with our labor/resources.  

--Wes


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