At 12:54 PM 12/3/97 -0600, you wrote:
>Keeping it short...
>
>I don't like spam, but also have need to promote things occasionally, on
>the net.
In my not-even-remotely-humble opinion, you can do these things:
1) Create Web pages to peddle your wares. People who are interested in
your products can check your pages any time they like. You can, of course,
provide goodies (chat pages, on-line games, contests, etc.) to encourage
people to visit often.
2) Create moderated announcement lists for your products, and allow folks
to s*bscribe via your Web page.
3) Place banner ads on other Web pages.
4) Provide a free service such as a discussion mailing list (but perhaps
related to what you're selling), and include a reference to your Web page
in the associated documentation, at the end of list digests, etc.
>Is it ethical/tolerable to use a "referred mail" approach?
No.
> By this I mean,
>send mail to people I know, or _conservatively_ have reason to believe are
>interested in, for instance, a particular shareware product, with a request
>to forward to others they think may be interested in the product?
I don't care if you're my best buddy in the whole wide world; if you email
me a general advertisement of any kind, and it's not a result of a
deliberate s*bscription on my part, I will blackhole you. I receive enough
mail as it is without getting unwanted ads. If I need or want something,
I'll go looking for it. I don't need you sticking it in my face.
Dave Voorhis
mailto:dave@armchair.mb.ca
http://www.armchair.mb.ca/~dave
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